Ultimate Guide to Search on LinkedIn [2024]
But how to navigate this jungle?
Find a list of relevant leads, the recruiter who will offer you your next job, the alumni of your school, or a list of courses to enrich your personal knowledge.
In this article, we will see how to use the LinkedIn search tool like a boss.
The LinkedIn search tool is a tool that allows you to search for items from the LinkedIn database.
Everything starts from a keyword.
To use the LinkedIn search engine, it’s very simple:
And here's the result:
etc.
How to find your way there?
Before discussing in detail the different categories present on LinkedIn, we will discuss a tool that is useful everywhere.
The LinkedIn boolean operators.
There are 5 search operators:
These operators are only used for keywords used in the search bar.
People, companies, jobs… they can be used with any LinkedIn category elsewhere.
For example, here is a keyword boolean search:
What does it mean?
Quotation marks ensure that the word is found exactly in one of the text fields — name, title, education.
Without the quotes, the LinkedIn People search returns 1.8+ million results.
It is enough that the 3 keywords are present in the profile of the person sought, regardless of the order of appearance.
The person will still appear in the search results.
With quotation marks, LinkedIn search returns… 63 results. That’s 30,000x less.
Search results provide:
Quotation marks therefore make it possible to increase the precision of the search carried out.
No profile that sticks halfway: the results are precise.
One and the other.
You can use the following keyword:
All LinkedIn people returned by the search have done both.
One or the other.
You can use the following keyword:
Each profile either went to MIT or Harvard.
Good.
It is an exclusion operator.
The key word to use is:
There you go, no one is a manager.
Successful arbitrary exclusion.
Finally, what to do if you want to combine pleasures?
For example, someone who did:
How to combine all this research?
This is where brackets come in.
Parentheses allow you to combine multiple keyword searches and boolean operators.
For the search suggested above, we will therefore have the following search:
45,000 results.
Which precisely meets all the criteria.
Final general remarks.
Always use Boolean operators in uppercase.
✅ OR ❌ or
In capital letters it's good. Not lowercase.
The + and - signs are not officially supported on LinkedIn.
✅ AND ❌ +
Prefer letters to signs.
✅ jeff ✅ joff ✅ jaff
etc.
The wildcard does not exist on LinkedIn.
No Jeff nor Joff.
Boolean operators now have no secrets for you.
But, members, companies, schools… what can you search for on LinkedIn?
This is what we will see in the next part.
The result of a basic search returns all LinkedIn categories that refer to the keyword typed, here jeff bezos.
How to refine the search?
Just below the LinkedIn search bar, start by selecting the entity you're looking for.
There are currently 10 different entities:
We will review each category.
All members registered on the social media.
Each member has at least:
And the search results page show:
Please note, whatever your search, LinkedIn will return max. 1000 people.
How to refine the result?
For this we will use advanced filters.
First click on All filters.
Here is the list of filters.
OK,
what are all these filters for?
We identified 5 use cases which are widespread:
Plus people unironically love to be searched.
But,
what does a LinkedIn people search actually look like?
We'll take 5 concrete examples of People searches to illustrate the point.
You are the head of a German logistics company, and you want to open a new subsidiary with high potential in France.
You look for the future Country Manager of this new branch.
You need someone who speaks French, who has past experience in logistics.
With a current job in consulting, to be able to manage a large organization.
Here are the filters to use:
8 ultra-qualified profiles, handpicked.
You look for a CTO for your future tech startup.
Ideally, in your 1st or 2nd circle of friends.
Filters to use:
5 ultra qualified results.
Like the 5 fingers of the hand.
You are launching a newsletter in artificial intelligence, to build a niche audience in this area.
Your newsletter is in English.
You want to start with a captive audience: Austin, Texas.
Filters to use:
4000+ results.
A captive audience, to be targeted as a priority to maximize the reach of your project.
You have created an association in Thailand and are looking for a CFO to support financial management.
The person must be on site.
She must be fluent in English.
Filters to use:
You created a Jeff Bezos friendly, which brings together all the Jeff Bezos around the world, to present them with the Jeff medal.
So we're going to search for people on LinkedIn based on their first and last name.
Filters to use:
No less than 49 members!
The association has a future.
Recruit a new partner, reach your niche audience, find a list of leads or namesakes all over the world: it’s possible with LinkedIn Search.
But,
what to do if you are looking for companies?
All companies registered on the social network.
Each company has:
In total, 60+ millions of companies are registered.
The largest business base in the world.
Here's a preview of the search page.
Be careful, here too, no more than 1000 search results are accessible by search.
After selecting Companies, click on All filters.
The filter list appears on the right side.
OK,
why use these filters?
The main use case here is to look for a job.
We can imagine using this tool to target companies which correspond to the type of company we want to work in.
Then you can use LinkedIn companies search to find leads.
For example, target all companies in the Internet sector with 10-200 employees in the United States, then seek out the CEO, and launch a lead generation campaign.
But,
very concretely what does a LinkedIn Companies search look like?
You are a front-end developer but you want to find a position in the country of your dreams: Japan.
You are looking for a large company, without being a behemoth, to maintain agility and a high sense of responsibility.
Ideally, someone in your network is already working there.
This will facilitate your recruitment and on-site integration.
Filters to use:
Exactly 5 companies.
All posts published on the social network.
Each post has:
And the results reveal a list of posts which follow one another without interruption.
How to find posts of interest?
Click on Posts, then All filters.
Here is the filter list.
OK,
what can we do with these filters?
We have identified several use cases, which may be interesting depending on whether you are a company or an individual.
5 use cases total.
For individuals:
For companies:
But,
what does that actually look like?
You are an executive in engine engineering and you want to understand the impact of artificial intelligence on the automotive industry.
You want fresh and relevant news to prepare for a meeting.
Ideally, you want to connect with a creator and arrange a meeting between that creator and your business.
Filters to use:
Posted 2 days ago. 68 likes, 6 comments.
Short content and illustrated with a photo of Silicon Valley itself.
Inspiring!
All groups listed on the social network.
A LinkedIn group, like a Facebook group, is a space that brings together members around a given and specific subject.
You must make an explicit request to join a group by clicking on Join.
Your request is then evaluated by an administrator, it is in Pending.
Finally, once accepted into the group, you can:
So,
how to find the group you’ll thrive inside?
There is no advanced filter for LinkedIn Groups.
The only filter available is keyword search.
We would have liked to have more control over the type and quality of the group (theme, number of members).
It is not so.
You are a Python developer, and would like to join a community of online colleagues, active on the professional social network.
All job offers on the social network.
Each job has:
We find 5+ millions job offers in the United States to date.
It is the largest jobs database in the world.
Ideal for finding a job.
But,
how to find your dream job in this ocean of offers?
We are again going to use the powerful advanced filters.
Click on Jobs then on All filters.
Here is the list of filters.
OK,
what to do with these filters?
The goal of the search engine is simple: find your new job.
Millions of jobs, ultra-precise and multi-dimensional search filters, a 1-click application program. This is the tool to use for careful jobseekers.
Recommended by professional coaching companies on other networks.
And,
concretely how does it work?
You are a marketing manager in a large company in England, but you are looking for a job in the USA where wages are substantially higher.
You would like to find an offer in remote so as not to have to move.
You want to get paid 100,000$/year.
Ideally in a tech company with strong growth potential.
Filters to use:
20 results.
Including a nice offer from Netflix. Gorgeous!
The search does not yield enough results?
LinkedIn suggests that you change certain criteria to expand your search.
All products available on LinkedIn.
A product is a tool, often paid for, which allows you to carry out various tasks.
For example:
LinkedIn loves self-promotion, we agree 🌝.
The social network hosts more than 100,000 products.
Each product is composed of:
Attention, max. 1000 products by search.
OK,
how to find the right product among more than 100,000 products?
First select Products.
Then click on All filters.
Here is the list of filters.
We would have liked to see the number of users, or to be able to sort by size of company using the product or software.
This is not possible at the moment.
But,
why search for products on LinkedIn rather than on Google?
This functionality resembles usual product databases:
What is the point of having this information on the world's first professional social network?
For users, you can find a relevant tool to improve productivity within your company.
Each product page lists:
For companies, the benefit is twofold.
First, you can promote the product that you launch.
You are listed within a reference product base, and have access to more than a billion potential users, already present on the same platform.
Furthermore, suppose you are proposing a solution that is linked to an already existing solution. For example, a plugin useful to all users of a Sales Navigator account.
You can identify potential companies and users directly from the site.
This tool makes it indirectly possible to find hot leads.
Concretely,
what does such a research look like?
Your company is looking for a tool to monitor sales made by sales operators within the company: a CRM.
The budget is tight.
It is necessary to be able to use the tool for free first before buying it.
No company in mind before moving on to research.
Filters to use:
22 results.
Solid.
All the services offered on LinkedIn.
But what exactly is a service?
It is a service offered by a person in order to carry out a task.
Each service is linked to a member.
And we find there:
In other words, LinkedIn, initially a social network of professionals around the world, is now also a platform to connect freelancers and companies.
For freelancers, it allows you to create a page, with form submission, at no cost.
And with access to a potential market of 1 billion members.
Powerful.
When you arrive at the Services section, LinkedIn gives you priority feedback on the services offered by your connections.
How to refine the search to find the service of your choice among the range of services offered by members on LinkedIn?
First, scroll to the bottom of the page, and click See all service results.
This will not show you the services of your connections, but all the services present on the LinkedIn database.
1.5+ million services available in the United States. Huge.
Now click All filters, to access advanced filters and refine the search.
Here is the list of filters.
However, we regret the absence of filters by price, or the presence of reviews, which does not create confidence before requesting a freelancer.
So,
why look for a service on LinkedIn?
The use case is simple: find a freelancer to carry out a specific task for your project or business.
With over 1 billion members, and 1.5+ millions of services in the United States, you have a good chance of being able to find the right provider.
Above all, unlike all other freelancing platforms, here you can prioritize asking people who are close to you or in your circle of relations.
Trust and proximity are essential when providing a service.
Here you can control it precisely, like nowhere else.
Several other use cases exist:
And,
how does it look concretely?
You are looking for a profile in the United States, as part of a C-level recruitment project.
You need someone who belongs to your network, or who is a friend of a friend, to facilitate the connection and the quality of the work delivered.
Filters to use:
225 results, pretty!
All events present on LinkedIn.
Each event has:
It seems that an event cannot accommodate more than 40,000 members.
Impossible to join an event that has reached this critical size.
And on LinkedIn there are more than 500,000+ events available.
So,
how to find the event that will make you meet interesting people, and improve your knowledge base?
We would have liked to be able to sort by number of participants, by location, by theme, or by price.
It is not possible.
No filter available other than keyword search.
This part of the LinkedIn Search site has been abandoned.
Too bad.
You've heard about ChatGPT, and want to know more.
Ideally meet experts on the subject, potential future colleagues, and increase your knowledge on the subject.
3100 results!
The first two are full, but the third is still available.
It looks promising.
All courses and training available on LinkedIn.
Each course has:
And within each course: a complete description, videos by chapter, Q&A, a space to save notes.
And the number of people enrolled on this course right now, your classmates.
Everything to successfully expand your field of knowledge!
To date, LinkedIn lists 10,000+ courses.
We are on a solid foundation.
So,
how to find a course that suits you?
First, select Courses.
Then, click on All filters.
The list of available filters.
But,
why looking for a course on LinkedIn?
As an employee, you will be able to:
Little doubt.
This is a quality product that will bring tangible benefits.
So,
any example of a successful LinkedIn Course search?
You are a Business Analyst in a banking company.
You already have a solid foundation in Excel, but want to explore Python to gain speed, be able to perform complex operations, and impress your manager.
You're just starting out.
Filters to use:
4 results.
All schools present on LinkedIn.
Each school has:
The social network hosts more than 100,000 schools.
Is that a lot?
Yes, absolutely.
So,
how to find your old school friend, or your next-year diploma?
We would have liked filters by location, by number of alumni, by type of open training.
It is not possible.
You went to MIT about twenty years ago.
You want to find former colleagues, and consult the school's hiring statistics after all these years.
Filters to use:
And here is the result: 1100 schools.
By going to the Alumni side, you can directly search for the name of one of your former classmates.
Happy reunions are yours.
All this research allows you to find the member, school, or job of your dreams without wasting time.
But boolean operators, multiple advanced filters: as we have seen, some searches are complex.
How to save a search for ever?
There is no official way to save a search on LinkedIn.
However, we identified 2 distinct backup methods:
The first method is simply to copy the search url.
Do a search.
Copy the LinkedIn search URL.
Accessing this URL will take you directly to the search results.
For example, with the following filters on a People search:
The LinkedIn search URL has the following format.
fhttps://www.linkedin.com/search/results/people/?currentCompany=["1035"]&geoUrn=["103644278"]&keywords=("harvard" OR "with") AND "general manager"&profileLanguage=["in"]
And we find, encoded in the URL, the search parameters selected from the interface.
First, do a job search.
Then click on Set alert.
You will receive emails every day with new offers that correspond precisely to the search carried out.
Once the alert is activated, click Manage alerts at the bottom on the pop-up that appears.
You can then modify the job alert.
Finally, you can, if you wish, delete the alert in question.
Nice!
However, as we have seen, LinkedIn filters have intrinsic limitations.
So,
what exactly are the limitations of this powerful search tool?
The LinkedIn search tool is comprehensive and multi-dimensional.
However, there are clear limitations.
First, the search returns a maximum of 1000 results, whatever the search.
Above all, filters are missing.
For example, it is impossible to find a level of seniority with the LinkedIn People search tool.
We have to play awkwardly with quoted keywords in the title:
What should we do if we have someone who calls herslef "senior" but who has only spent a year in this position?
Only 1 year in the company. Unlikely to be a critical decision-maker.
So,
how to access more powerful LinkedIn search tools?
LinkedIn offers, in addition to the basic plan, premium plans with advanced features to satisfy more specific needs.
There are 6 premium plans in all.
2 plans offer access to LinkedIn Advanced Search:
So,
is it worth it?
First, for each search the maximum number of results displayed is extended.
Show up to 2500 results per search.
With 100 pages displayed, and 25 profiles per page. 2500 total. Math.
The visible horizon is wider.
Premium search offers advanced premium search filters, which allow you to refine a search a little more.
Two categories benefit from premium search filters:
In red the advanced filters on the premium version, not available on the free version.
Additional filters are as follows.
Specify the type of business where the employees you are looking for work.
You can target a given type of business very precisely.
Are you looking for employees belonging to nonprofits with fewer than 200 employees, with headquarters based in Africa?
It's done.
Purchase intent filters allow you to target people who have shown interest in you or your business.
People will soon be purchasing.
Show members who:
The best path in filters is a sneaky filter.
Find the members or leads that will let you penetrate a company the fastest.
Two advanced filters:
Lean on common experience to facilitate recruitment or a sale.
In my opinion, the premium role filters are the most useful advanced search premium filters.
They make it possible to finely specify the position occupied by the target:
Do it fast.
Recent update filters highlight members who are on the move or who have recently made a name for themselves.
Take advantage of this information to refine your outreach or find members who expose themselves on the network.
Last critical problem: impossible to export this data to a CSV file.
And profiles have no email.
How to fix this?
Use our powerful Sales Navigator Leads Scraper.
How to proceed?
Export all your contacts effortlessly, with a 70%+ of verified professional email that can be used immediately.
Up to 15 leads exported per minute.
With the free plan, enjoy 300 free emails per month, and up to 1500 LinkedIn Sales Navigator profiles exported per day.
In red the advanced filters on the premium version, not available on the basic version.
The advanced filters are as follows.
Look for companies that meet pretty specific business criteria.
Target by revenue size, by technology used, by location.
Or on growth criteria of the number of employees, at the company level or by department.
These advanced filters allow you to target companies that have been in the spotlight.
A fundraising in the last 12 months, or a recent change within the management team?
Directly accessible.
You sell a solution similar to Google Analytics.
Large companies are already equipped, we must target companies of max. 200 employees, with 10 engineers minimum. to facilitate integration.
The solution costs $100,000 per year: we will favor companies with an income of $10+ million per year, with ideally fundraising to facilitate the expense.
Filters to use:
150 results.
If there is 10% signing, that’s $1.5+ million in additional income per year.
No, it is impossible to search on LinkedIn without having a LinkedIn account and without being connected. Start by creating an account.
No, it is impossible to find someone on LinkedIn using their mobile phone number.
I tried with my own phone number and it didn't work.
Co-founder @ lobstr.io since 2019. Genuine data avid and lowercase aesthetic observer. Ensure you get the hot data you need.