15+ Best Google Search Scrapers and APIs [2024 Edition]

Shehriar Awan
February 7, 2024

21 min read

Wanna extract all search results from Google but don’t know how to do it? Doing it manually is time-consuming and inefficient. But there are ready-made scrapers and APIs to do that.

google serp scraper search - image60.png

In this article, we'll compare the best Google search scrapers and APIs. Before that, let’s define a Google SERP scraper and its use cases for those who don’t know.

What is a Google Search Results Scraper?

A Google Search Results Scraper or SERP scraper is a tool that automatically extracts data (URLs, titles, snippets, etc.) from search engine result pages.

what is serp scraper - image8.png

Why Scrape Google Search Results?

This saves you time and effort compared to manual extraction. You can use a Google SERP scraper for various purposes, like journalism.

For example, an investigative journalist wants to do a story on environmental damage. Lithium mining can be a good start.

We can start our research by entering the “lithium mining environmental damages” keyword in our search engine.

lethium mining google search - image34.png

A Google SERP scraper can make it easy and way faster to collect all the articles from various regions. This can save our Journo a lot of time.

Other use cases of Google Search Scraper include:

  1. Market Research
  2. SEO (Search Engine Optimization)
  3. Content Marketing
  4. Lead Generation
  5. Price Monitoring
  6. Academic Research
  7. Journalism

But is scraping Google SERP data legal?

Google prohibits extracting SERP data using bots. But they never punished anyone for doing so. I’ve explained how Google doesn’t care about scraping in this article.
Also Google search results are publicly available data. And scraping any publicly available data without any intent of misuse is completely legal.
is scraping legal - image39.png

Now let’s explore the best SERP scrapers and compare them. But how did I shortlist these tools?

How to choose the best Google search scraper?

To find the best SERP scraping solution for you, I started my quest with a simple Google search. Yeah, no magic mwwan, no enchantments. All it takes is a Google search.

best google serp scraper - image49.png

But there are too many of them. How to find the one that actually works? It was a little hard to find working no-code scrapers.

So after a few hours of searching, I compiled a list of 12 no-code scrapers to test. I compared them based on:

  1. What data attributes do they extract?
  2. What’s their speed per minute
  3. How easy are they to use?
  4. What cool features do they offer?
  5. How much do they cost?

For a better comparison, I also tested a few SERP APIs, we’ll explore them as well. But what’s the difference between SERP APIs and no-code SERP scrapers?

No-code SERP Scrapers vs SERP APIs

With no-code scrapers, you don’t need any coding skills. They offer a user-friendly interface with different options. Just a few clicks to configure your scraper, and voila! You’re ready to go.

lobstr creating squid - image53.png

SERP APIs are for nerds. They offer a more programmatic approach. You access data through code calls which obviously requires a solid understanding of programming.

serp api code example - image14.png

Which one’s better? Let’s create a comparison table:

FeatureNo-Code ScrapersSERP APIs
Ease of UseVery easy, visual interfaceModerate (requires some technical understanding)
Coding RequiredNoYes (basic coding knowledge needed to integrate)
ScalabilityLimited (often have fixed data plans or usage caps)High (can handle large data volumes with flexible plans)
Price CompetitivenessUsually cheaper (often subscription-based)Can vary (pay-per-request or tiered pricing models)
CustomizationLimited (pre-built, less control over data format)High (full control over data extraction and format)
Maintenance & SupportLimited (rely on vendor for updates and troubleshooting)More independent (can manage integration and updates yourself)
Suitable for:Users with no coding experience, quick data extraction needsDevelopers, building apps with SERP data integration

But in this article, I’ve covered both. I’m going to compare all no-code tools I found, and some of the best SERP APIs in my experience.

Let’s start with the best no-code scrapers.

Best no-code Google search scrapers

For this article, I’ve shortlisted 15 no-code SERP scrapers. Let’s explore their features, pricing, pros and cons.

1. Lobstr.io

First in our list is Lobstr.io, a French based data scraping service. Lobstr offers a range of no-code scrapers including Google Search Scraper.
lobstr google serp scraper - image35.png

Ease of use

Lobstr.io is super easy to use. The user-interface is simple and clean. You can launch the scraper in less than 2 minutes.

All you have to do is – choose the scraper, add URLs, and bingo! You’re all set to extract SERP data.

lobstr add tasks - image18.png

You can add search URLs manually or upload them in bulk. Settings menu is pretty straightforward. You also get a live console to monitor data extraction.

We’ve published a detailed tutorial on scraping Google search result pages with lobstr.io. Do it check it out.
You can also use Lobstr’s API to integrate Google SERP scraper to your application and collect data at scale.
losbtr launch - image47.png

Cool features

  1. 13 data attributes including ads, PAA, and related searches
  2. City, country, and language filtering
  3. 130+ results per minute speed
  4. Cloud-based, no installation required
  5. Schedule feature to automate scraping
  6. Developer-ready API
  7. Google Sheets, Amazon S3, SFTP, and Webhook integration

Pricing

lobstr pricing - image41.png
  1. Free tier: 58,000 results per month
  2. Premium tier: €0.03 per 1000 results
ProsCons
Easy to useOnly supports .csv format for downloading
Can extract both organic and paid results
People also ask, related queries included
Affordable
City/State filters
Scheduling
API access

Best for

Due to affordable pricing and cool features, Lobstr.io is suitable for both businesses and individuals. You can use it for SEO and data collection at scale.

2. Apify

Apify is a US-based web scraping company. It’s also a marketplace hosting hundreds of ready-made scrapers, including Google Search Results Scraper.
apify - image45.png

Ease of use

Apify’s user interface is a bit cluttered. But once you understand how every option works, it’s super easy to use. You can enter URLs or search queries or both as inputs.

apify adding tasks - image23.png

Though Apify supports city/region filters but it can be confusing for non-techies. You’ll have to convert the city name into a UULE parameter.

apify location uule - image26.png

Not many people know what a UULE parameter is. Definitely not straightforward.

Apify also provides a live monitor to check extraction results. You can also get the SERP API from Apify and integrate it to your applications.

apify console - image7.png

Cool features

  1. 15 data attributes including ads, PAA, and related queries
  2. City, country, and language filtering
  3. 500+ results per minute speed
  4. Cloud-based
  5. Schedule feature
  6. Multiple download options including csv, json, xml
  7. Multiple 3rd party integrations
  8. API access

Pricing

apify pricing - image17.png
  1. Free tier: $5 per month
  2. Premium tier: $0.05 per 1000 results
ProsCons
AffordableNo bulk upload for inputs
Super fastNeed to manage IPs?
API access
Multiple data export formats and integrations

Best for

Apify is affordable and offers data collection at scale. With lots of integrations, it’s suitable for businesses of all sizes.

3. Outscraper

Based in the USA, Outscraper is a data scraping company providing plenty of no-code web scrapers and scraping APIs.

For SERP data scraping, you can use their Google Search scraper.
outscraper - image28.png

Ease of use

Outscraper only supports search queries. You can either enter them manually or upload them in bulk. The user interface is pretty straightforward, nothing much to configure.

outscraper adding keywords - image25.png

Just like Apify, getting location specific results is not straightforward in Outscraper. You’ll need a UULE parameter. This makes it complicated for non-techie users.

You can also enrich results with other services like email and contact scraper, email verifier, and disposable mail checker.

outscraper enrichments - image37.png

There’s no live console or results tracking. You don’t know when the job will finish and can’t track real-time progress.

Cool features

  1. 6 data attributes
  2. 10 results per minute
  3. Schedule feature
  4. Cloud-powered
  5. Export data to .csv
  6. Offers SERP API
  7. Integrates to Webhook, Zapier, and Hubspot

Pricing

outscraper pricing - image57.png
  1. Free tier: 25 results per search
  2. Premium tier: $3 per 1000 pages
ProsCons
Cloud based with schedulingOnly 6 data attributes
Extracts organic, ads, related, and PAAExtremely slow
Email and contact details enrichmentExpensive
Easy to use
SERP API

Best for

If you prefer extracting SERP data at super speed, Outscraper is not an ideal choice. It’s good for lead generation but truly an expensive tool.

4. Hexomatic

Hexomatic is a US based web automation company. It offers a range of AI-powered no-code automation solutions including a no-code Google search scraping template.
hexomatic - image69.png

Ease of use

Hexomatic offers a really clean and easy to use user interface. You can add a search query, select total results and start scraping.

hexomatic add keywords - image61.png

You can’t just enter a city to get local results. You’ll have to specify coordinates of the area or select the country instead. This makes it a little complicated.

hexomatic location option - image19.png

Also, the tool can’t extract related queries and people also ask questions. But a really cool feature is – you can add AI tools like GPT and Bard to your workflow.

hexomatic gpt support - image63.png

Cool features

  1. 10 data attributes, both paid and organic
  2. Multiple 3rd party integrations
  3. Export data as csv, xlxs, json
  4. Cloud-based and AI-powered
  5. Schedule option available

Pricing

hexomatic pricing - image20.png
  1. No free trier
  2. Premium tier: $4 per 1000 results
ProsCons
Cloud-based and AI-poweredNo related/PAA results
Connects to AI modelsNo free plan
Multiple export and integration optionsSpeed is uncertain
Offers Chrome and Firefox addonsExpensive

Best for

Hexomatic can be used as a SEO and analysis tool due to its AI integrations. But the expensive pricing plans make it unsuitable for small businesses.

5. Botster

Botster is a Singapore based startup offering no-code web scraping tools and custom solutions. It offers many Google based bots including the Google Search Scraper.
botster - image46.png

Ease of use

Botster is really easy to set up. All you need to do is; enter a query, select total results, and pinpoint the location. Your bot is ready to roll.

botster add keywords - image62.png

You can target specific locations for local results using location coordinates. But unlike other tools, you don’t have to find them. You can pinpoint the location in the embedded map.

botster location settings - image30.png

You can sync the scraper to Slack, and invite your team members to view and analyze data in the Botster dashboard.

botster slack sync - image59.png

Cool features

  1. 5 data attributes
  2. 20 results per minute
  3. Integrates to Slack, Google Drive, and other services
  4. Schedule feature
  5. Export to csv, json, xlxs
  6. API access

Pricing

botster pricing - image67.png
  1. Free tier: 15 results per search
  2. Premium tier: $5 per 1000 results
ProsCons
Cloud based with scheduleSlow
Multiple integrationsExpensive
Multiple export optionsOnly organic results
Map feature

Best for

Botster, despite being expensive, is a good SEO tool. It offers tracking top results. But you can’t use it for data collection at scale.

6. Scrape-It

Scrape-it is a US based scraping API provider. Along with scraping APIs, Scrape-it Cloud also offers many no-code scraping tool like Google SERP scraper.
scrapeit cloud - image48.png

Ease of use

Scrape-it cloud is one of the simplest scrapers available. You get a simple, minimalistic, clean user interface with not many options.

scrape-it adding keyword - image50.png

All you have is 3 options i.e. search queries, max results, and country. It doesn’t support language and region filters.

There’s no live console, results tracking, and schedule features. For extracting data at scale, you’ll have to use the SERP API.

scrape-it api - image22.png

Cool features

  1. 10 data attributes
  2. 350+ results per minute
  3. API access
  4. Export data to csv, json, xlxs

Pricing

scrape-it cloud pricing - image10.png
  1. Free tier: 1000 results/API calls
  2. Premium tier: $0.1 per 1000 results
ProsCons
Super fastNo schedule
Easy to useNo ads, related, and PAA
AffordableNo integrations
Multiple export optionsNo location and language

Best for

As far as the no-code variant is concerned, it’s good for personal use only. You can’t use it to collect data at scale. The real deal is scrape-it’s SERP API.

7. No Data No Business

This ‘tagline for a name’ startup is a US based data analytics company offering data extraction addons for Google workspace. For Google SERP scraping, you can use ImportFromWeb.
importfromweb - image12.png

Ease of use

Though ImportFromWeb offers ready-made templates, it's still not easy to use. It actually adds a formula to your Google sheet.

importfromweb formula - image13.png

You can add URL, data attributes to extract, filters like language, max results. Once you’re done with parameters, the formula will load results from Google SERP.

importfromweb output - image11.png

For people also ask and related searches, you’ll have to add additional formulas. ImportFromWeb also offers templates and demos to make it easy for beginners.

import from web templates - image1.png

Cool features

  1. 5 data attributes
  2. Direct Google Sheet import
  3. Supports URL and search query
  4. Customizable

Pricing

importfromweb pricing - image32.png
  1. Free trial: 200 results
  2. Premium tier: $15 per 1000 results
ProsCons
Direct import to Google SheetsNo schedule
Supports Google suggestionsToo expensive
CustomizableNerdy and difficult to use
Very slow

Best for

The only use case I could think of is price comparison and product research. The add-on is super expensive and doesn’t offer a lot of features.

8. Octoparse

Octoparse is a US based company offering a desktop based visual scraping software. The software also offers many pre-built templates including Search results Google.
octoparse - image38.png

Ease of use

Using the pre-built template saves you a lot of time. You can select a language, add up to 10 keywords, and start collecting data. It’s easy to set up.

octoparse adding keywords - image16.png

Octoparse works as an automated browser for you. Once it’s launched, it’ll open a browser, tweak it according to the input, and start collecting data.

octoparse results - image65.png

You can also customize it by using visual scraper instead of template. But it is a complex process and might give you a headache while setting pagination behavior.

There’s no country and region filter in the tool.

Cool features

  1. 5 data attributes
  2. 100 results per minute
  3. Schedule feature
  4. Cloud-based
  5. Customizable
  6. API access
  7. Multiple export options

Pricing

octoparse pricing - image55.png
  1. Free tier: Limits undefined, but no IPs, cloud, and scheduling
  2. Premium tier: $250/mo + extra cost for proxies (limits not defined)
ProsCons
Easy to useExpensive
Schedule and cloud supportOnly 5 data attributes
Visual scraping supportNo ads, PAA, related searches
API access10 keywords per task
FastNo country, region filter

Best for

Octoparse is a good lead generation tool. You can’t use if for SEO due to limited filters. Since the limitations are unknown, I don’t know how it’ll perform while collecting data at scale.

9. Axiom AI

Axiom is a UK based web automation company. They offer an AI-powered Add-on for Google Chrome to automate tasks like scraping Google search results.
axiom - image2.png

Ease of use

Axiom is not easy to use. Configuring a bot to scrape Google search results is a complete headache. There’s no pre-built workflow, you’ll have to configure everything manually.

axiom setup - image15.png

The pre-built workflows don’t work properly. You’ll have to configure a new workflow and manually set up everything.

axiom templates - image24.png

Cool features

  1. 5 data attributes
  2. Export to csv
  3. 5 results per minute
  4. Cloud-based with Desktop app support
  5. Integrates to Google Sheet, Zapier, and other 3rd party solutions
  6. Works with ChatGPT
  7. Schedule option

Pricing

axiom pricing - image3.png
  1. Free trial: 600 results
  2. Premium tier: $5.5 per 1000 results
ProsCons
Cloud-basedSteep learning curve
Schedule availableExpensive
AI poweredExtremely slow
Multiple integrations

Best for

Axiom is not suitable for data collection at scale. It’s good for limited data collection for analysis like top 10 results monitoring only.

10. ScrapeHero

ScrapeHero is a US based web scraping company. Along with services, ScrapeHero also offers cloud-based web scrapers including Google Maps Search Results crawler.
scrapehero - image42.png

Ease of use

ScrapeHero is really easy to use. It offers a minimalistic user interface. All you have to do is – enter a keyword, and select total results to scrape.

scrapehero add keywords - image33.png

It doesn’t support country, region, and language filters. You get a pretty basic progress dashboard for tracking progress and viewing extracted results.

scrapehero console - image6.png

Cool features

  1. 10 data attributes including paid, organic, and related
  2. 75 results per minute
  3. Cloud-based
  4. Schedule option available
  5. Export data as csv, json, xlxs
  6. Integrates to Dropbox, Amazon S3, Google Drive
  7. API access

Pricing

scrapehero pricing - image66.png
  1. Free trial: 250 results
  2. Premium tier: $0.63 per 1000 results
ProsCons
Cloud-basedNo country, region, language filter
Schedule supportedNo PAA data
Fast
Affordable
API access

Best for

ScrapeHero is good for extracting data at scale. It’s fast and affordable too. But it’s not suitable for SEO related use cases as it doesn’t support country or language filters.

11. ScrapeStorm

ScrapeStorm is a US based web automation company. They offer an AI powered visual scraper for extracting data from any type of webpage including Google SERPs.
scrapestorm - image5.png

Ease of use

ScrapeStorm offers 2 different modes. The flowchart mode is difficult to set up and fully customizable. Smart mode uses AI to detect webpage contents and extract data.

scrapestorm add tasks - image27.png

Using smart mode is super easy. You just need to enter a URL. It’ll automatically detect webpage content, pagination, and other elements.

scrapestorm launch - image9.png

But smart mode is not always accurate, it often misses important data attributes. You can configure it manually using flowchart mode, which is too complicated.

scrapestorm customization - image36.png

Cool features

  1. 5 data attributes
  2. 50 results per minute
  3. Schedule option available
  4. Export to csv, txt, xlxs
  5. Export to Google sheet and local databases

Pricing

scrapestorm pricing - image21.png
  1. Free tier: 3000 results per month
  2. Premium tier: $1.67 per 1000 results
ProsCons
Cloud-basedNo integrations
AI powered smart modeSteep learning curve
Multiple data export optionsLimited data attributes
Multiple local databases support
Affordable pricing

Best for

Being a visual scraper, ScrapeStorm is good at extracting limited data. You can’t use it to scrape data at scale. It’s a good tool for price intelligence, and rank monitoring.

12. Parsehub

Parsehub is another US based visual scraper. It’s highly customizable visual scraping software available Windows, Linux, and Mac.
parsehub - image4.png

Ease of use

Parsehub is not at all an easy to use software. You’ll need to go through the training material to master this scraping tool. There’s no pre-built template for scraping Google SERPs.

parsehub launch - image68.png

Parsehub is the only visual software in the list that can extract whatever data you want. It can be customized to extract each and every element from a webpage.

parsehub setup - image64.png

The only difficult part is pinpointing data attributes. After selecting data attributes and pagination, you can just click “Get Data” and Parsehub will start data collection.

parsehub progress - image51.png

Cool features

  1. Cloud-based
  2. Up to 13 data attributes
  3. 100 results per minute
  4. Schedule option available
  5. API access
  6. Export data as csv, json, xlxs
  7. Integrates to Dropbox and Amazon S3

Pricing

parsehub pricing - image56.png
  1. Free tier: 200 results per run
  2. Premium tier: $600 per month, Unlimited results
ProsCons
Cloud basedSteep learning curve
Schedule availableNot suitable for beginners
API accessLimited integrations
No limitations
Fast

Best for

Parsehub is best for nerds. If you’re familiar with web page structure, selectors, and HTML elements, you can use Parsehub pretty well. For beginners, it’s too hard to handle.

So these were no-code Google SERP scrapers I found and tested. But as I stated earlier, it was hard to find no-code scrapers. Why?

Because most of the results were related to SERP APIs. So why not compare some best SERP APIs that actually work? Let’s do it!

Best Google SERP APIs

Many no-code tools covered above offer developer-ready APIs like Lobstr.io, Apify, Scrape-it etc. They’re pretty great but the issue is scalability and speed.

In this section, we’re going to explore 4 SERP APIs specifically for collecting data programmatically. We’re going to compare them based on these factors:

  1. Scalability
  2. Speed
  3. Pricing
  4. Documentation

Let’s go 🏃

1. SERP API

SERP API is a US based API service that offers a wide range of APIs for different services. It is the most popular Google SERP API available in the market.
serp api - image44.png

Features

  1. SERP API offers up to 4 million searches per month
  2. It also provides a range of related APIs like maps, news, jobs, shopping, etc
  3. Average response time is 3 seconds
  4. Offers rich, elaborated, and well-structured documentation
  5. Offers a playground with feature rich interface

Pricing

serp api pricing - image52.png
  1. SERP API costs $0.002 per API request
  2. You’re not charged for failed requests
ProsCons
FastLittle expensive
Good for high volume
Clean documentation
Won’t charge for failed requests and errors
Offers range of related APIs

2. Zenrows

Zenrows is a UK Based API service offering various web scraping APIs including Google SERP API.
zenrows - image54.png

Features

  1. Up to 3 million requests per month
  2. Average response time is 4 seconds
  3. Offers easy to understand documentation
  4. Provides a basic API playground

Pricing

zenrows pricing - image29.png
  1. Costs $0.0008 per API request (with proxy)
  2. Doesn’t charge for failed requests
ProsCons
Good for high volumeLittle slow
Affordable pricingPlayground is too basic
Failed requests won’t count
Clean documentation

3. DataForSEO

DataForSEO is a Ukrainian based API service that deals with SEO related APIs. If you’re looking for a SERP API that helps you in SEO analysis, this one’s the right choice.
data for seo - image58.png

Features

  1. Up to 1 million searches per month
  2. Average response time is 9 seconds
  3. Documentation is little messy
  4. Offers a user-friendly API playground
  5. Offers related APIs for other SEO tasks

Pricing

data for seo pricing - image40.png
  1. Costs $0.0006 per API request
  2. Price varies with update frequency
ProsCons
Best for SEOMessy documentation
AffordableSlow
User-friendly code playgroundFailed requests are counted
Can handle high volume

4. Bright Data

Bright Data is an Israel based data solutions company. They offer a variety of API for data scraping tasks including SERP data extraction.
bright data - image31.png

Features

  1. Up to 500k searches per month
  2. Average response time is less than 2 seconds
  3. Offers clear and well-structured documentation
  4. Provides a user-friendly API playground
  5. Provides a specialized web scraping IDE

Pricing

bright data pricing - image43.png
  1. Costs $0.002 per API request
  2. You’re charged for both successful and failed requests
ProsCons
ReliableExpensive
User friendly code playgroundFailed requests are charged
Dedicated scraping IDENot for high volume
Fast

These were 4 best SERP API services that I tested personally. All of them offer a free trial for testing. You can try them with python, nodejs, or any programming language you love.

As I mentioned earlier, you can try the APIs provided by no-code tools too.

Conclusion

That’s a wrap on our list of 15+ best Google SERP scrapers and APIs. Overall, Lobstr.io and Apify are the best no-code SERP scrapers in my opinion.

Both tools offer tailor-made and affordable no-code Google SERP scrapers as well as developer-ready SERP APIs.

For the SERP API, I’ll choose Zenrows. It’s affordable, scalable, and has beautiful documentation.

You can try all the scrapers and APIs yourself and choose the one that fits your needs.

Shehriar Awan - Content Writer at Lobstr.ioShehriar Awan

Self-proclaimed Head of Content @ lobstr.io. I write all those awesome how-tos, listicles, and (they deserve) troll our competitors.

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